Each
day, domain names that were once registered by someone expire and
are deleted from the applicable domain registry database. Once a domain
expires, it is available to anyone else to pick up and own. You never
know when an incredible domain name may become available for registration.
If you understand how the expiration process works, you could profit
from scooping up these expired domain names and selling them at a
premium. This article attempts to explain the expiration process and
how you could profit from registering and then selling domain names
using brokers, escrow services, transfer agents, and on-line auctions.
How
The Process Works
When
you register a domain name, it will only be active for the term
of the registration. For example, if you register a domain on 1/1/2003
for two years, the domain will expire on 3/1/2003. Unless you renew
your registration, the domain will deactivate on the expiration
date. Deactivate simply means that the domain is no longer available
for email, web access, etc. The domain will not be deleted from
the domain registry (yet). After the expiration date, a grace period
goes into effect. The grace period lasts for approximately 40 days
during which time you may renew the domain registration and incur
no additional fees. After the grace period, the domain enters a
redemption period for 30 days during which time you can renew the
domain, but it will have to be manually added back to the domain
registry and you will incur additional fees (typically for at least
$150). Five days after the redemption period, the domain will be
deleted from the registry and will be available to the public once
again. So when you register a domain name, you have approximately
70 days past the expiration date to renew your registration (and
possible incur additional fees).
Expiration
Reporting
If
you are interested in picking up expired domain names, you can leverage
numerous online reporting sites that will either let you perform
searches on expired domains or they will send you a report each
day (and even multiple times each day) listing the domain names
that have been deleted from the domain registry. Some of these services
will charge you a fee, usually on a monthly basis. Some expired
domain services provide information regarding the current search
engine placement of the domain in various search engines and directories
including Yahoo. This way, you can grab a domain that is already
has exposure in search engines. Some services also allow you to
automatically register a domain (backorder) when it expires. By
using an expiration service, you can grab a domain as soon as it
becomes available.
Brokers
If
you are interested in selling a domain name, you have the option
of using a broker service who can help sell your domain name and
broker the transaction information. A broker will not necessarily
make sure that the domain name is actually transferred from the
seller to the buyer, they will simply act as a sales agent for the
seller. Usually, a domain broker services will either charge a listing
fee for placing the seller's domain name in their database or a
commission based on the agreed upon the selling price. Commissions
will differ by broker but typically range between %5-%10. Brokers
that are paid based on commission will attempt to actively market
the domain being sold by giving it exposure in different areas of
their site. Some broker services will require an appraisal of a
domain name to ensure that the seller's asking price is reasonable.
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